This is going to seem really weird, but for the first time ever we have no portfolio to share with you... although we will soon.

Even though we have built many websites, we have recently changed our focus on lite sites, that is websites focused on getting traffic in and out. We call this traffic focus web design, or TF web design. These sites are simple, they load fast, the bounce rate is lower, and they direct traffic directly to what they want so they can get in and out. Nobody browses for fun, everyone has a job to do, so traffic focus helps people do what they came to do, so they can get back to their life. It should also be firstly designed to work quickly and simply on a mobile phone.

And we have only built two sites like that since we switched over. This is one of them, and the other is www.peace.org.au. Most people still want visually appealling sites, so this is a process in education as much as in design.

So firstly, check back soon too see more examples, but secondly, talk to us about how we can help your site go lite with traffic focus.